Tuesday, February 3, 2009

Have a Braek, Have a KitKat.

KitKat have just released this...


At first glance it seems like a bit of a throwaway gag site where literally nothing happens. You go there, you realise that you can't do anything, you leave feeling robbed of four seconds.

But take a closer look at the URL and you'll see that they've mispelled 'where'. And do a bit of digging and you'll also notice that the correctly spelt version of the URL has already been bought by someone and the page is under construction. 

Is this a sneaky bit of viral marketing? Are we expected to email the contact address? Or are KitKat simply illiterate?

Or, should I just get out more?


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